Introduced in 1940, delicious MIKE AND IKE® chewy candies are loved by kids and adults alike. Throughout the years, Just Born expanded its candy production with different flavors. Although not marketed under the MIKE AND IKE® name, the look and feel of the products were identical. We offered such flavors as ROOT-T-TOOT® (root beer flavored), Jack and Jill (licorice flavored), COOL KIDS® (spearmint flavored), and JOLLY JOES® (grape flavored), right alongside the popular MIKE AND IKE® Original Fruits.

In the 1980's as consumer demand for flavors changed, we replaced ROOT-T-TOOT®, Jack and Jill, and COOL KIDS® with Strawbana™ (strawberry and banana flavored), Lem and Mel™ (lemon and watermelon flavored), and CHERRI AND BUBB® (cherry and bubble gum flavored).

In the 1990's, Just Born moved the product line of these flavor combinations under the MIKE AND IKE® brand name. In addition, we added two new flavors - Tropical Fruits and Berry Fruits.

In the 2000's, MIKE AND IKE® fans can FlavUp® with six great flavors. MIKE AND IKE® Original Fruits, Tangy Twister™, Berry Blast™, JOLLY JOES®, and NEW Tropical Typhoon™ and ZOURS®!

NEW MIKE AND IKE® Lemonade Blends™ offers a refreshing mouth watering experience. MIKE AND IKE® Lemonade Blends™ candy is a delicious five flavor mix offering Lemonade, Raspberry Lemonade, Strawberry Lemonade, Lime Lemonade, and Tangerine Lemonade flavors. To celebrate this new flavor, the MIKE AND IKE® brand is proud to announce a new partnership with Alex’s Lemonade Stand Foundation. The Brand will make a minimum donation of $100,000 per year to this foundation to assist in their fight to cure childhood cancer.

New MIKE AND IKE® Tropical Typhoon™ offers truly tropical mouth watering flavors such as Caribbean Punch, Strawberry – Banana, Mango, Paradise Punch, and Kiwi Banana.

Get ready to pucker up with new MIKE AND IKE® ZOURS®. The best tasting sour MIKE AND IKE® candy offers new eye popping flavors such as sour green apple, sour blue raspberry, sour watermelon, sour lemon, and sour cherry.

All of these great varieties are available in drug stores, convenience stores, grocery stores, movie theaters, and more!

International demand for MIKE AND IKE® products has led Just Born, Inc. to export its MIKE AND IKE® products to more than 50 export markets, including China, South Africa, Australia, Germany, and the Caribbean.